Radu I. Herscovici
Been there. Done that.
Call me. (628) 400-1015
radu@zingable.com
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Recent News
Performance Advertising
15 July 2026
Query-level Shopping bidding is the edge most accounts ignore
AI & Automation
13 July 2026
Why 95% of AI pilots die, and what the 5% do differently
Measurement & Analytics
10 July 2026
GA4 grew up the day it met BigQuery
Performance Advertising
08 July 2026
Creative fatigue is the quiet budget killer
Agentic Advertising
06 July 2026
Why I joined the Agentic Advertising Organization
Measurement & Analytics
03 July 2026
Server-side tagging pays for itself. Here is the math.
Performance Advertising
01 July 2026
Performance Max finally shows its homework
Measurement & Analytics
29 June 2026
The zero-click era finally has numbers, and they are ugly
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Recent Posts
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