Radu I. Herscovici
Been there. Done that.
Call me. (628) 400-1015
radu@zingable.com
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Recent News
Conversion & Growth
24 July 2026
Speed is still the cheapest conversion lift you’ll buy this year
AI & Automation
22 July 2026
UGC-style ads without the UGC
AI & Automation
20 July 2026
MCP is quietly becoming the plumbing of your marketing stack
Measurement & Analytics
17 July 2026
Consent Mode v2, two years in: what modeled numbers mean
Performance Advertising
15 July 2026
Query-level Shopping bidding is the edge most accounts ignore
AI & Automation
13 July 2026
Why 95% of AI pilots die, and what the 5% do differently
Measurement & Analytics
10 July 2026
GA4 grew up the day it met BigQuery
Performance Advertising
08 July 2026
Creative fatigue is the quiet budget killer
Agentic Advertising
06 July 2026
Why I joined the Agentic Advertising Organization
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Recent Posts
Who validates the agents? The trust gap in agentic advertising
What running $80K a month actually looks like
The case for local-first AI in marketing ops
GEO: getting your brand cited by the machines
AI Max for Search: what I’d actually turn on
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